Coppin rebranding her Palace in 2022

Shaneel Coppin is the owner of Ney’s Palace 246 an online clothing store that offers a wide range of apparel and cosmetics.

As it is the beginning of a new year Coppin has decided that she wants to rebrand her business as a way to further increase its visibility.

“I decided that I wanted to push myself more as well as further my business. Instead of just offering a singular product I can have multiple products for my customers to enjoy,” she said.

Back in November, Barbados TODAY would have featured Coppin when she was highlighting her then six-month-old business. Since then she has been featured on Mornin Barbados and has reported her business to be improving by leaps and bounds.

“Since I was featured in Barbados TODAY, I was contacted by Mornin Barbados, and I had an interview with veteran broadcaster Pearson Bowen.

“I have also seen an increase in the number of persons who have come to my page in the past three months and sales have been increasing as well,” she said.

The former student of The Lester Vaughan School said that one of the new products her company would be offering is customised hoodies.

“We realised that the public loves our hoodie collection, so I thought how can I better that product for the customers and I realised that a lot of persons like anime movies.

“So, then I said that I would offer the customised hoodies so that persons can have their favourite anime character placed on the hoodie.
We will also have hoodies which bear our company’s new logo as well” she said.

Coppin is not only seeking to rebrand her merchandise, but she is seeking to have models and brand ambassadors who are willing to work with her and model her apparel as she seeks to upgrade the images on her Instagram page.

“One of the goals I had for this year is to upgrade our social media page with images of influencers, brand ambassadors and models who would wear our apparel. We would feature them on the page.

“What I realised is that some persons want to see that look and feel that aspect, thus we are seeking to do that in the upcoming months,” she said.

The businesswoman said that in the coming weeks she will have a competition where the winners will receive a custommade hoodie from her company.

“I have been operating my business for almost nine months and I am looking to give back to my customers with a competition I am hoping to host in the coming weeks.

The winners of the competition will receive a custom-made hoodie of their choice.
Coppin thanked God, her family and friends for their support as she continues to grow her business from strength to strength.
(Write Right PR Services)