The Isuzu D-MAX, which is available at Simpson Motors Ltd., was announced winner of the 2013 Australian 4WD Action Magazine’s Ute (Utility) of the Year, along with two other international awards.
The D-MAX triumphed over the full-gamut of Australia’s one-tonne utility segment, which includes the Toyota HiLux, Mazda BT-50, Ford Ranger, Nissan Navara, Holden Colorado and Volkswagen Amorok in what is widely respected as Australia’s toughest 4×4 utility test.
“Judging criteria for the 4WDer’s Ute of the Year was simple — we wanted to test the vehicles in a way that mimics how they would be used in real life,” said Australian 4WD Action’s editor, Brendan Seymour.
“This meant loading them almost to their GVM (Gross Vehicle Mass) and then putting them through the paces in every off-road terrain imaginable, from mud to steep hills, sand and long stretches at higher speeds. Finally, we enlisted the help of seven real 4WDers to test the vehicles like only a true 4WDer can — and the D-MAX came out on top,” he added.
Not only did the Isuzu D-MAX pick up the overall award but it also proved the most fuel efficient of the seven utility vehicles tested.
The accolade comes hot on the heels of two recent international awards for the Euro-spec Isuzu D-MAX — the prestigious “4×4 Vehicle of the Year” by readers of the influential Auto Bild magazine in Germany and the “2013 Vans A2Z Pick-Up of the Year Award” in the UK.
These awards again demonstrate that the Isuzu D-MAX is universally revered as one of the world’s best utility vehicles and further enhances the D-MAX’s solid reputation for reliability, economy and durability.