Over 300 Canadian visitors are currently in the island for the 30th Annual Chum FM Breakfast In Barbados.
The enthusiastic visitors were greeted on Saturday at the Grantley Adams International Airport with pulsating tuk band rhythms and stilt-walker movements, a sample of the Barbadian culture they would experience from April 11 to 18 in a week of activities.
Roger Ashby, of Chum FM, said he was thrilled to be back here once again, and that a total of 78 people were prize winners of the trip.
“This year we have 78 people РР which is 39 couples. We gave the trips away daily over the last couple of months. It’s been going very well over the years. It’s the biggest promotion the radio station does throughout the year,” Ashby declared.
Barbados Tourism Marketing Inc. (BTMI) director, Canada, Peter Mayers, who was on hand to welcome the visitors, said Barbados continued to enjoy a high repeat visitor rate in the Canadian market, but that there was room for growth among next-generation travellers.
“This is the 30th edition of Breakfast In Barbados, and we’re absolutely thrilled to have reached this significant milestone. It speaks to the strength of our partnership with CHUM and their confidence in the Barbados brand in the Canadian market.
“As we look to the next 30 years, we plan to make greater use of the digital technologies and other appropriate platforms to ensure that we increase our market share among younger Canadian travellers.”
When they are not soaking up the sun, sea and sand, the CHUM guests participate in a number of ground activities, including land and sea tours, visits to attractions and dinners.
They also take advantage of discounted car rental rates.
There was actual breakfast yesterday morning at Sandals Resort.which was attended also by Minister of Tourism Richard Sealy and Counsul General to Toronto Haynesley Benn.
And, the big CHUM FM Concert, featuring award-winning pop rock band One Republic and up-and-coming Canadian singer/songwriter Andee, will be held at Holders House tomorrow night. After Monday night’s Bajan Band Bash at Harbour Lights in Bay Street, Jenn & One Sixty-Six overthrew Masala to win the opportunity to open for One Republic.