Local celebrities came out this Valentine’s Day to spread the love with Variety – the Children’s Charity as it seeks to raise funds through its 2017 Gold Hearts Campaign, particularly for children with special needs.
As part of the campaign which is themed Hearts4Hearts, an effort was mounted at Cave Shepherd this afternoon to raise funds, with the help of Blood and Mikey and Miss Universe Barbados Shannon Harris. Singer Jaicko was also on hand again this year to help boost sales.
Donnah Russell, executive director of Variety – the Children’s Charity, said the focus of the use of the proceeds this year would be assisting children with special needs.
“We want to support our programmes in general but we continue to assist the children who need it most. These are the children who can’t get to school because they are challenged in their mobility, they can’t get to school, they can’t get to social programmes, so we want to help those children,” she said.
“We want to help the children who need surgery overseas, we want to help children who need something as simple as a wheelchair. We want to help schools who need paper, pencils, crayons, photocopiers. All those special needs children we want to help.”
Russell told Barbados TODAY that sales of the gold hearts, which feature Smurfs and Smurfettes this year, were going well so far, and she expected that to continue throughout the rest of the month.
The hearts are also on sale at some schools across the island.
“We have our usual volunteers helping us in the malls on weekends. Cave Shepherd has been kind to us. They have given us space all last week and up to today so we are grateful for that. The schools are on board. We had our launch at St Gabriel’s; they are selling hearts for us and some other private and public schools as well. We are hoping to do really well. People tend to reach out even after Valentine’s Day so we really hope people purchase the hearts so we can do what really want to do,” Russell added.