Bashment soca artiste Hardware is venturing into unchartered territory this Crop Over. The producer-singer known for his bashment soca hits such as Pop Down in 2017 and Pinata in 2016 will be entering the Sweet Soca competition with his groovy soca single Alone.
Hardware, whose real name is Samuel L Bridgeman II, told Bajan Vibes that he wanted to educate the Barbadian public on the diversity of his music.
“I need to show people that I am very versatile. I’m not just stuck on one genre or one kind of thing,” he said.
He has already released two other singles for the season, Mind Ya Business and Sweet Bassline. Simon Pipe also features him on How She Roll.
It’s looking to be a busy season for the artiste who intends to try his luck at all three competitions – Party Monarch, Sweet Soca and Bashment Soca.
“I am entering every competition that I can get my hands on,” he proclaimed.
His 2018 sweet soca single Alone might sound vaguely familiar to listeners, especially the introduction which resembles the 2017 hit Crop Over Good Morning by Peter Ram. However, Hardware informed Bajan Vibes that the single Alone was written four years ago. It was after King Bubba prompted him that he decided to brush off the dust and bring the single out for the masses to enjoy.
“I had it there sitting down for the longest time. I sent it to Bubba for him to sing it but after he heard it, he was like ‘why don’t you sing it?’’ Hardware revealed.
The thriving producer was one of the first ones out of the gate, releasing new music in January with Sweet Bassline. With the stakes increasing for this year’s International Bashment Soca competition, Hardware indicated that this year’s show should be a good one.
“Other countries would be entering the competition and that is obviously more exposure for us going back and forth and exchanging culture . . . and their version of bashment soca,” Hardware commented.
“I like the change; the whole pushing [of] it internationally, that is better for the brand,” he added.
The recently appointed Stag ambassador is also part of the mastermind production team that concocted Marzville’s Give It To Ya. Recognizing how Barbadian soca has taken the carnivals through the Caribbean and North America by storm, Hardware commented that its growth was encouraging.
“Bajans are really hitting the international market right now. It is really heartwarming to see how far we are going.
I just keep encouraging the guys [and] telling them [to] just keep bringing the music and let us take it as far as we can go,” he continued. (KK)