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Young cricketers excellent Bico ambassadors

by Barbados Today Traffic
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Thanks to their new title sponsor, BICO, the Barbados National Under 15 Cricket team will be headed to Grenada tomorrow to compete in the Cricket West Indies Regional Under 15 Tournament.

BICO and the Barbados Cricket Association (BCA) have entered into a new sports partnership. The first activity coming out of that partnership involves the support of the Under 15 team at the upcoming competition after two years of little play due to the COVID-19 pandemic and related restrictions.

Following the team’s recent tour of the BICO factory, head coach Rohan Nurse said the new partnership has come at the perfect time.

“It’s exciting because it coincides with cricket recommencing on a regional stage and we know that sponsorship has been in short supply around the region in terms of sports for a long time.

Coming out of COVID, for BICO to be able to step up to the plate and sponsor junior cricket at the under-15 level is applaudable and we very much appreciate it.

We appreciate your confidence in the Barbados Cricket Association and in the Barbados under-15 team and we will aspire to make you proud throughout, both away and here as well,” he said.

Meanwhile, BICO’s sales and business development officer, Dwayne Holmes, said he too was looking forward to great things from the partnership and the success of the young team.

“These young men are bubbly and energetic. Not only are they talented athletes, they are also the perfect ambassadors to represent the fun and joy of BICO, even as they compete overseas,” he said.

Speaking of what helped to cement the partnership for BICO, Holmes explained: “We are very intentional when it comes to our corporate social responsibility. Our work in the area of youth development is very important to us. BICO is a feel good product and once we saw we could maintain that in association with the BCA, thanks to the way they have upheld our cricket heritage and the longevity of their operations that span over one hundred years, it was really an easy fit for us.”

Along with receiving the financial support of the ice cream manufacturer, the players and management team have also been treated to a full BICO experience, recently becoming the first group to officially tour the new factory since it reopened last year.

BICO’s production manager Desmond Williams showed the group how ice cream is made. They received coupons for product purchases and were also given the honour of being among the first groups to sample the company’s newly created caramel bar which is expected to be released on the market soon.

On Monday, following a practice session at the Rubis sports grounds on Spring Garden, BICO also treated the young players to a sample of their Thirst Quenchers.

The 18 member team is captained by Raphael Lovell, with Gadson Bowens as Vice Captain.

The other members of the team are: Damarko Wiggins; Oliver Gooding; Kemar Dixon; Malique Aimey; Akobi Crichlow-Byer; Justin Parris; Jordan Graham; R’Jai Gittens; Jakeem Pollard; Reynaldo Bourne; Jayden Chase; and Shem Sargeant.

The reserves are: Javed Worrell; Antoine Darlington; Jahidi Hinds and Nathan Osbourne. (PR)

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