The COVID pandemic has seen a re-focus on local home care of elderly family members by Barbadians living abroad.
According to Paul Marshall, founder and CEO of Caribbean Home Help (CHH) there has been a 35 per cent rise in requests from people living overseas to provide a range of assistance, from the traditional professional nursing care to garden and home upkeep for their parents living in Barbados.
He said: “Our clients’ inability to travel as often as they did pre-COVID, has seen them relying on us for a wider range of services giving them a peace of mind that the needs of their elderly family members are being fully met and that they are taken care of.”
He added, ”My team is entrusted to make supermarket, banking and pharmacy pick-ups, even to accompany our clients on their visits to the doctor.
Born from the personal need to look after his ailing father while working a full-time job, Marshall a former telecommunications executive, launched CHH.
“With dad’s illness l realised first-hand the amount of time required to effectively maintain his medical needs, for which we had nursing assistance, in addition to maintaining the home and gardens.”
He continued: “I founded CHH because of my intimate knowledge of the importance of a multifaceted elder care service provider and to offer a full range of nursing and home care support services in Barbados, Marshall confirmed the company’s main objective for all its clients is to treat them with the respect and compassion they deserve while allowing them to remain as independent as possible in their own space.
The current COVID homeschooling protocol also necessitated the expansion of CHH’s range of services to include student supervision by trained educators.
In explaining the need for this additional service he explained: “Again we had a request from parents who needed to return to work and wanted a professional to not only take care of their children daily but to ensure that they were trained to assist them with their homeschooling.
“CHH took up the challenge and it now has a cadre of Home Schooling Assistants to meet this need.”
CHH currently employs over 80 people. (PR)
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