Theron Durrant is the owner of T.D. Branding and Graphic Design which specializes in web design, web hosting, corporate branding, graphic design, product label design, product mockups, social media management and content creation.
The former student of the Christ Church Foundation School whose business is located at Airy Hill, St. George has been operating for one year.
What was the catalyst that led to him becoming an entrepreneur?
The graduate of the Barbados Community College who studied French and Spanish said it was due to him always having an entrepreneurial spirit.
“From the time I was a child I wanted to be an entrepreneur, especially seeing my father become an entrepreneur himself and he really inspired me and instilled the value of hard, honest work. When I was considering what business, I wanted to get into, I thought: ‘How would I be able to help people?’ Coincidentally, this was during the peak of the pandemic where people were starting a lot of businesses and then it hit me that I could help those persons with their branding so that they can stand out and attract their target customers. Following this, I started to study branding, digital marketing and graphic design and have since completed 11 certificates across those subject areas,” the 21-year-old said.
Durrant explained since becoming an entrepreneur one of the highlights of his career has been rebranding his business.
“I felt it was time to not only expand but also change the way
I present my products and services to people. It made me feel especially
happy because I received a lot of support and good remarks from not only
friends and family but even people who didn’t know anything about me or
my business,” he said.
But what makes his business T.D Branding different from any other branding agencies?
The young entrepreneur said it was due to the personalised client experience which he offers.
“The most important lessons that I would have learnt from entrepreneurship are patience, consistency and perseverance. I would say that without these three values it is impossible to be an entrepreneur in any field. But what makes my business unique I take the time to have a personalised service where I deal with every client according to what their business needs rather than a one size fits all approach,” he said.
What is next for T.D. Branding?
Durrant said he intends to work with other organizations and entrepreneurs to assist them with the development of their businesses. He can be contacted on Instagram @tdbrandingbb. (Write Right PR Services)
