Sol, the Caribbean’s leading provider of energy solutions is proud to fuel this year’s Crop Over celebrations through a partnership with the National Cultural Foundation (NCF). As part of the partnership, Sol stations will become hubs of activities during the season and will also see Sol and the NCF working closely together to enhance the experience of festival-goers.
Carol Roberts, Retail Formats & Promotions Manager at Sol Barbados Limited, confirmed Sol’s commitment to add value and give back to the community. She explained that the various activities at the Sol service stations will see Sol and the NCF combining forces to delight customers with exciting Crop Over giveaways, Tuk Band and other familiar Bajan cultural performances, SolXtendTM fuel vouchers and other branded giveaways. Commenting on the partnership, Roberts said that Sol’s purpose as a company is “Powering what moves people” and that nothing moves people in Barbados like Crop Over celebrations, making the NCF/Sol partnership a perfect match.
Also as part of Sol’s Crop Over promotions, the company launched “Sol Soca Summer” where drivers who fuel up with $50 or more at any Sol service station across the island will get a chance to enter to win tickets to the hottest events this Crop Over season, including Tipsy, Island Mas Breakfast Party, The Reunion, Soca on De Hill, Soca 5.0 and Pic-O-De-Crop Finals. During the promotion, five winners will be selected each week until July 28, 2024.
This year, the company introduced a game-changing fuel called SolXtendTM which gives drivers more miles and less engine maintenance. Sol is also in the process of extending its service station network in Barbados where SolXtendTMwill be available.
(PR)
