Beach cricket in Barbados will be one of the features of the 2024 Republic Bank Caribbean Premier League (CPL). The CPL on Wednesday announced that it had launched LIVE & LOUDER, a new and exciting events platform that will sit alongside all CPL’s current cricket tournaments, both men and women.
The new brand will see the party vibes that CPL is so famous for, expanded to include events that capture the best aspects of Caribbean culture, starting with music, but with broader plans to include other genres, such as food and fashion.
The first of these events will see world-class music artists appearing at all four Saint Lucia Kings home matches, beginning this weekend.
The games will not only feature fantastic cricket but be a chance for fans to watch some of the biggest artists from Saint Lucia performing live, all of which will be included as part of the match day ticket.
These shows will take place at the Daren Sammy Cricket Ground between September 7 and 15, bringing even more focus to the venue whilst the CPL games are taking place.
LIVE & LOUDER will then move to Barbados, bringing the CPL vibe to beach cricket at the popular Brownes Beach in St Michael on September 15.
Teams will compete for the first Beach Blast Championship, with the highlight being the latter stages of the competition, where celebrities will get involved to try and help their teams lift the first ever Beach Blast trophy.
Pete Russell, CPL’s CEO, said: “LIVE & LOUDER is a great way for fans to further enjoy the CPL experience. We are excited to be creating a diverse range of events, all of which will focus on the unique and unforgettable experiences you find across the Caribbean.
The LIVE & LOUDER brand will have a year-round focus and we will be announcing more events in due course. For now, we look forward to welcoming all our amazing fans to the Saint Lucia Concerts and the Barbados Beach Blast.”
Barbados Royals, the 2022 finalists, unveiled their Fan Zone last week, ahead of four exciting matches from September 11 to 17. The Royals, who won their opening match, will have home games against Antigua & Barbuda Falcons (Wednesday 11), Trinbago Knight Riders (Friday 13), defending champions Guyana Amazon Warriors (Saturday 14), and St Kitts & Nevis Patriots (Tuesday 17).
(PR)
