A “treasure” is defined as “Something valuable that is hidden in a safe place” or “Something that is very special, important or valuable”. And given that definition, it is usually hard to find or it takes a little “digging” to discover it.
That is an ideal way to describe A ’New Treasures, a store located deep within the Pelican Craft Centre just adjacent to the Bridgetown Port on the Princess Alice Highway.
General Manager of A ’New Treasures, veteran businesswoman and entertainer, Ann Riley, describes the store as a “Thrift shop with a difference, a place where men and women will find items that will enable them to dress nicely at an affordable price.
Apart from new and used items of clothing, we also offer accessories such as hats, bags and shoes, perfumes, and a wide assortment of souvenirs and local craft.”
She also sees the store as a way of recycling items as well as assisting people who may be less fortunate.
“We also have a small charitable arm to the business, with a few ambassadors who would call to look for items, which we would then donate to people in need, such as those who might have lost their homes to fire.
“I see it as an opportunity to help people, as well as a way to recycle items that might otherwise have been thrown away.”The business owner said the store attracts both visitors and locals.
“What appeals to our clients is that A ’New Treasures does not look like your average “thrift shop”; some of the visitors who come in are those who might not have packed enough outfits for their trip and need something extra in a hurry.
“I find that Barbadian customers are changing their perspective on thrift shopping as well, because some of our local customers are those who can afford to purchase more expensive products.
Some of what we offer is brand new, but, especially given the COVID-19 environment, we ensure that any used items are properly washed before we offer them for sale. Also, we steam clean any items that people would have tried on in the store before we put them back on the shelf.”
Given its location, like most businesses there were some challenges when the COVID-19 pandemic struck and the island was closed down for a while, but she said, “We are now seeing a slow but steady increase in traffic and we are very optimistic.”
Riley added that while many Barbadians have pretty much ignored the Pelican Craft Centre, she was seeing some hope on the horizon for the complex.
“There are some who would say it is not a good location but I believe once it is marketed effectively and strategically it can work.
“I am pleased to say that we have a new CEO on board managing the facility, and he has been meeting with the tenants and securing feedback for his plans to make Pelican Village a place of national significance.” (DH)
